Diana Tsui is a New York City-based fashion expert with 13 years of experience in the industry as a stylist, market editor, and creative consultant working on fashion, branded content, and celebrity shoots. In addition to her styling work she’s also available to consult on product launch strategy, copywriting, as well as open to brand partnerships. Her current writing bylines include The New York Times, Harper’s Bazaar, TZR, and more.

While serving as the Senior Market Editor at New York Magazine’s The Cut, she launched and styled originally shot columns like In Her Shoes and They Seem Cool. In addition she’s styled celebrity shoots featuring Willem Dafoe, Beanie Feldstein, Ali Wong, Zoe Kazan and worked with photographers like Shaniqwa Jarvis, Erik Tanner, Jody Rogac, Christine Hahn, and more.

Diana’s duties at New York Magazine also included editing, overseeing all e-commerce content, celebrity interviews, and writing longer features on topics ranging from beauty to wellness to cultural issues. She’s covered New York, London, and Seoul Fashion Weeks and has appeared as an on-air expert for NBC New York, CBS New York, and NPR.

Most recently she served as Editorial Director at The Infatuation, launching their e-commerce section. She’s also consulted for a well-known cannabis retailer on editorial strategy, site and newsletter copywriting.

Growing up in New York City as the daughter of Chinese immigrants, inclusion and diversity are important to Diana’s perspective on her work in the industry. She's an outspoken advocate for Asian American representation, including hosting an Asians in fashion screening for Crazy Rich Asians, speaking on a Refinery29 panel on race and internet harassment, and offering suggestions on how to be a better ally to the Asian American community for Grazia USA. 

In her free time you can find Diana on a rock climbing wall, snowboarding, or hunting down the best Asian restaurants in whatever city she’s in.

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